Heat Pump Water Heater Day
Promotional Toolkit
On Heat Pump Water Heater (HPWH) Day, October 23rd, the Advanced Water Heating Initiative (AWHI) invites you to connect with advocates, manufacturers, installers, homebuilders, and HPWH owners to showcase ENERGY STAR-certified HPWHs and the ways they help create a better future.
The theme for this year, Market Transformers, captures the spirit of the iconic 1980s cartoon and brings together industry monuments eager to advance the adoption of heat pump water heaters, a key technology in the global push toward energy efficiency and decarbonization.
As a #MarketTransformer, here are some tools you can use to stand out as the day approaches. Showcase your project case studies, guides, webinars, podcasts, community success stories, funding opportunities, and HPWH Day events using this unifying hashtag, #HPWHDay!
Take Advantage of Our Social Media Press Kit
Use our social press kit templates to easily share on your social media channels. Create buzz about the event in advance to raise awareness and generate excitement for Heat Pump Water Heater Day. Be sure to post on HPWH Day, Wednesday, October 23 and use the hashtag #HPWHDay to connect all our efforts together. Get started now!
Customize Your Partner Toolkit
Are you a #MarketTransformer for HPWH’s in policy, payments/financing, programming, promotion, and product innovation? You can use our partner toolkit to personalize social media graphics like the playing cards below and spread the word about your outstanding work!
Customize these playing cards from different sectors to highlight your team members or projects that stand out. Add your organization’s content to support your leaders, case studies, reports, field studies, or financing opportunities for FREE.
Remember the unifying hashtag #HPWHDay so that others in the industry can easily find and engage with your work.
Together, we can unite to unlock the full potential of HPWHs, transforming themselves and, therefore, the market.
Market Transformers, Roll Out!
Share Heat Pump Water Heater Day information with your network in your email campaigns, newsletters, event calendars, social media, or other communications outlets.
If you have questions, please send us a note with our online form.
We’ll see you on HPWH Day, October 23rd!
Help us promote #HPWH Day and enter to win a heat pump water heater from @ElectrifyNow!
During October, share a social post on LinkedIn, X, Facebook or Instagram and use #HPWHDay to be entered to win a free HPWH of your choice (up to $3,000). Unlimited posts encouraged (though only five will count towards the raffle!) Find images to share in the HPWH Day Social Press Kit.
The Advanced Water Heating Initiative will draw the lucky winner at the end of Heat Pump Water Heater Day, October 23. Note: Equipment will be delivered to the lucky winner's residence, installation not included.